Instagram is the ultimate home for personal branding, business, and an influencer. More than a billion users require that Instagram Stories be part of your arsenal to engage with your audience. One common complaint users have is that the view counts of their Instagram stories drop or become inconsistent. If this sounds like your headache, please read on to understand the factors of determining view counts, how to know if this is an issue for you, and actionable solutions to rectify the problem. Understanding Instagram Story View Counts The view counts within Instagram Stories is also a sign of the audience‘s engagement. A view is calculated whenever a person has watched your Story for over three seconds, but the algorithm decides who can view your Story based on some key factors such as user behavior, the quality of the content, and how policies in Instagram are changing. So if you’re losing views then well, it could be because of changes